Every small business owner would benefit from a blog. Why?
- Blogging drives website traffic: Blogging provides you with an opportunity to create content that is relevant to your customers which, when shared on social media platforms, will drive traffic to your website. It is a simple marketing tactic that works like charm.
- Blogging Increases SEO: By regularly posting fresh, keyword peppered content on your website that is relevant to your business, Google will reward you by boosting your search ranking.
- Becoming a Brand Leader: By demonstrating your knowledge and marketing skills through blogging, you will emerge as any authority in your field for others to follow. Blogging is a marketing opportunity that should not be overlooked.
- Develop customer relationships: As you become a familiar face on the web you will build stronger relationships with potential and existing clients. We all know that building relationships is at the core of networking.