The DreamPix Studio is a website and multimedia design studio providing clients with creative design solutions.
I help small to medium sized businesses and non-profit organizations capture their online market niche. My designs stand out above the rest in creativity & style and yet I have the technical know-how to bring website to the top in Google search engine results.
For the purpose of a BNI presentation I thought I would offer a glimpse into my world by sharing a few projects that I am currently working on that include:
- Website Design
- Logo and Graphic Design Services
- Branding
- Social Media Marketing
- and more …
Mobile Responsive
Google is now punishing those websites that are not considered mobile friendly by demoting them in the SEO rankings. While Open Meadow Homes has a fairly current site built on a WordPress platform, it is not considered Mobile friendly by Google’s standards. Sometimes that just means that the images are not set to adjust to various browsers but it can mean a whole lot more. To see whether or not your website is mobile friendly just visit Google and plug in the URL of the website. Here’s an example of the work in progress.
| Current Website | Mobile Responsive |
Graphic Design
Eric Leeman wanted a piece of marketing collateral that was timeless and flexible in the sense that he could mail it or leave it in someone’s mailbox or on their doorstep. We decided to do a simple postcard that was printed by Greetings by Design in Newburyport. The card reflects E.H. Leeman’s familiar branding in terms of colors, graphics and logo.
Logo Design
The creative process is a process that evolves, albeit sometimes in a more efficient manner than others! I began a new project last week working with a client who came to me from the Boxford Mom’s website. She is launching a College Consulting business called Crimson College Consulting. The logo is the cornerstone of the marketing process which is where I begin. Here is the first draft of the logo design that reflects a combination of ideas and colors that she put forth combined with my own. I have not heard back from her yet … so stay tuned!
Branding
Essex Financial Advisors has worked on making the company brand more visually cohesive. In the past six months we have developed and implemented a style guide that is used on all print material and communication from Essex Financial Advisors. We also adopted a Winston Churchill theme that offers a personal glimpse of David Bunker and adds interest to his website and business cards. If any of you visit his office you will see a portrait of Winston as well as a bust and books. It is a conversation piece that has worked well with his marketing materials. His business cards feature a collection of four different quotes on the back.
Social Media Marketing
Maison Esthetique on Facebook and they use the sight to share information, promote specials and drive traffic to their website for online sales. Maison Esthetique Christiane Bourque Spa in Danvers, MASocial Media platforms such LinkedIn, FaceBook, YOUTube, Twitter & Instagram have emerged as the top FREE marketing tools for businesses. Whichever social media platforms you choose the rule is that you must embrace it. It doesn’t help to have a page that is unattended, in fact, it may do more harm by compromising your credibility. Facebook is great for community building with current past and potential clients, Search Engine Optimization, insight into your market niche (through analytics), communication and viral opportunities. If you are in the service industry such as a Day Spa or a Restaurant or a Landscaper – facebook should be your go to platform. Maison Esthetique in Danvers has nearly 1,400 Facebook followers.