I’ll bet that when you first launched your website you had a goal in mind of how it might work for you.
What was your intent?
- To make sales online?
- To build a mailing list?
- To reach potential clients via search engines?
- To share information and become an authority in your field?
- To drive business to a physical location?
Each of these goals requires that a website contain certain components and, if you haven’t been paying attention, some of those components may be obsolete and content outdated. Spring is the perfect time to do a bit of housecleaning and review your objectives.