Here are a few marketing resolutions for 2013 that will help to grow your business.
- Commit to a regular blogging and social media schedule even if it is once a week. Think in terms of sharing your knowledge and taking advantage of the viral opportunities online. It sure beats knocking on doors!
- Make your website more engaging and interactive if you have a static HTML site upgrade to WordPress it will breathe new life into your business.
- Identify your local market niche and target it through content on your website and social media platforms. It may be called the world wide web but the onus lies on you to make sure your potential customers can find you.
- Organize your data and make the most of the free and affordable resources that are now available to us. Familiarize yourself with Google Apps & Analytics, Email Marketing programs like Vertical Response, DropBox for storing and sharing, Evernote to eliminate lists, and more. All of these applications will help to simplify administrative work and make room for more important things like blogging and engaging in social media to grow your business!