I try to publish weekly online marketing tips on this blog. My posts are fairly short in length and the topics range from WordPress website design tips, to social media news to branding and more. Feel free to subscribe to my blog if you would like to be notified of new posts via email. Thanks for following following me!
Search Results for: Pharmacy Online Store ⭐ www.pills2sale.com ⭐ Buy Cialis Online Free Shipping - Buy Cialis Pills
Email Marketing
Email marketing is a digital marketing strategy where various types of content are sent to a list of subscribers for the purpose of developing relationships with prospects and customers, generating website traffic or leads, or to sell a product or service. Although most of us are inundated with unopened emails that lack integrity, email marketing is still the cornerstone of a successful marketing strategy and is here to stay.
We create and manage branded emails with subject lines meant to boost the open rate and quality content for click-throughs and conversions.
With all the noise on the web, it’s essential to utilize all the media sources available to drive a campaign including blog posts, social media, website landing pages, and email marketing. Below are some of the email marketing services that we provide:
- MailChimp, Constant Contact, Hubspot, iContact, and more
- Automated Marketing and Lead Nurture Campaigns
- Custom Email Templates and HTML Templates
- List Building
- Reporting and Analysis
Here are 4 Simple Reasons to Utilize Email:
- It’s easy, effective, and inexpensive
- There is no guesswork in email marketing – it is easily measurable
- Emails can be personalized and segmented by market
- Mobile access allows potential customers to check their email all the time
For additional information email us at [email protected] or
Website Design & Development
We understand that building a website takes more than a technical background.
Our website designs utilize a mix of multimedia applications and are created as a marketing tool with the intent of sending a clear message to your clients. Our web design services include but are not limited to the following:
- Domain Name & Hosting Set Up
- WordPress Websites & Blogs
- Content Management & Development
- Graphic Design & Photography
- Configuration of Plugins including Shopping Carts, Contact Forms & Sliders
- Magento Ecommerce Websites
- Social Media Marketing
- Search Engine Optimization
Please browse through our website portfolio which contains a sampling of our work.
For additional information email us at [email protected] or
call us 508-265-6222.
Making the most of FB
Here’s a neat illustration of the true intent of the FB timeline for a personal page … when applying it to business be sure to make use of the milestones, events, highlights, and ‘pinning’ for the best exposure.
What is the Secret to a great Website?
Typography
Most web designers and developers would laugh at the idea that typography can make or break a website. That is because most of them have approached their craft from the technological end of the business as opposed to the creative end. None-the-less, I am not just referring to the font selection itself but to the styling of the type to the spacing, the weight, the variation in size. What would the website look like if all of the color and images were gone and all that was left was text and spacing? Take a peek at websites that you frequent and note the differences. If you can’t quite put your finger on what is making a site so flat and unappealing the culprit might be the typography.
Here’s what Brian Gardner, the founder of StudioPress, a WordPress website design framework that I fully embrace, has to say about typography.
Does your business need a mobile website?
Not a week goes by that I don’t have a client ask my opinion about building a separate mobile website for their business.
And, more often than not my answer is always the same. A business is better off to have one website that looks and functions well on all platforms. That can easily be obtained with a clean, responsive website that automatically adjusts its size to the browser window offering a seamless user experience. One size can fit all! And, it can be just as effective and less costly in both time and money.
Check out the website that I just did for my young son’s landscape business using a new responsive theme DiNannoLandscape.com. Studio Press offers a neat function on their site where you can enter the URL for your website and see how it looks on various devices on the Studio Press website. Very cool!
Maison Esthetique launches spa tour video
Maison Esthetique Christiane Bourque Spa in Danvers, Massachusetts has launched a new video that was produced by The DreamPix Studio. Video is a great marketing tool and will get your website brownie points from Google. A special thanks to Alex Pappas, a young film talent from Emerson who filmed and edited the video.
Topsfield Registered Investment Advisor
Essex Financial Advisors
Overview
Essex Financial Advisors needed an new mobile responsive website and marketing collateral that reflected the corporate brand.
Marketing Solution
EFA had a well designed logo that served as the cornerstone of the branding process. The logo itself told a tale of a conservative New England business.
We created a mobile responsive website for Essex Financial Advisors, a fee only Register Investment Advisor. The Winston Churchill references add a personal touch. The branding is carried across all marketing collateral. The financial blog also sets EFA apart from others in their local target market niche.
Website Design, Email Marketing & Branding
Cape Ann Boutique Hotel
Beauport Hotel
Overview
The Beauport Hotel, a new boutique hotel located on Gloucester Harbor, opened in May of 2016. They wanted to standardize the corporate brand.
Marketing Solution
A corporate brand is the public face of a business that projects the company’s identity and defines how clients, customers and partners perceive the business. A company brand/style guide which will ultimately aid in the success of a marketing campaign. We established a style that will function as the design bible for the hotel for years to come. The project consisted of numerous components including:
- Selecting a corporate color palette that included both a primary and a secondary palette.
- Creating a corporate Style Guide.
- Designing print collateral including business cards, letterhead and stationary.
- Creating a Wedding Package.
- Creating an icon – the “Swish” which will function on many levels eventually becoming an integral part of the the hotel’s brand. The swish will be used often as a stand alone graphic on signage and marketing collateral.
- Designing numerous advertisements to be used in local travel guides and magazines.
Industry: Hotel, Hospitality
URL: BeauportHotel.com/
Domain Names Gone Bad
Your domain name can hugely impact the way people and robots perceive your website and how potential customers perceive you.
There is nothing inherently wrong with this domain name until you see it in print!
Here are a few things to keep in mind when making a Domain Name Selection:
- It should be memorable. Short & easy to spell. Keywords and search terms are ideal. Generic words are invaluable but don’t be afraid to add a twist.
- .com continues to be the extension of choice.
- Some sites, like Yahoo, list websites in alphabetical order therefore domain names that begin with ABC as opposed to XYZ are preferred.
- Avoid using dashes or numbers to replace words it is confusing and inhibits search-ability.
- Register your domain quickly as the competition is stiff and, like airline ticket deals, domain seem to disappear overnight.
Where is the best place to purchase a domain name? While there are many options my go-to source is Go Daddy. They have inexpensive package deals, lots of promo codes, and good customer service comparatively.
- « Previous Page
- 1
- …
- 4
- 5
- 6
- 7
- 8
- …
- 10
- Next Page »